Hannah Macaulay

Hi, I'm Hannah.

I'm a product designer with 8+ years of experience designing complex software and AI-driven products.

This website exists because designers are supposed to have websites.

But if you'd actually like to get to know me, email me and we can get coffee or go for a walk around San Francisco.

I call myself an artist, designer, and primarily a pedestrian because I can't drive and have on multiple occasions walked 8ft × 9ft paintings across the city.

I try not to eat octopus and mostly buy secondhand.

My current long-term goal is to someday have my own line of wallpaper — though that goal tends to change every few weeks.

Services

UI UX Design AI agent conversation design Product strategy Visual Design Design System Painting Art Direction Branding Interior Design Murder mystery parties
04
Blockit AI Founding product designer
  • Lead design for an AI scheduling assistant, defining interaction patterns for agentic workflows and user-directed control.
  • Shape product strategy alongside engineering, translating evolving AI model capabilities into intuitive user experiences.
  • Design and ship core product surfaces and interaction systems while contributing to frontend implementation.
2025 June – Present
San Francisco, CA
03
Stytch Product design lead
  • Lead design direction across all user-facing product surfaces like our dashboard and documentation
  • Design net-new experiences for technical fraud & risk products
  • Developed strategy for our core self-serve pricing model, to-date contributing to one of the largest consistent annual revenue streams
2022 Jan – Apr 2025
San Francisco, CA
02
Instagram Content design & product design
  • Designed new profile components for instagram fundraiser amplification and lead strategy, reviews, roadmapping and implementation
  • Developed the instagram 2021 mental well-being team's vision both in product and for the company - personally responsible for the system of 'nudges'
2021 Jan – 2022 Jan
Remote (COVID)
01
Facebook UX content designer
  • Selected for a small team to develop a vision for civic discourse on facebook.
  • was the sole presenter of this work to all of Meta design globally
  • Strategized a simplified product architecture for facebook app, from pages and profiles to just pages, while designing for safety and integrity
  • Led research globally to better develop tooling for Facebook Group Admins and worked on strategy and UX for key products & tooling following those insights
2018 Aug – 2021 Jan
Menlo Park, CA
00
Freelance Painter & graphic designer
  • Commissions, art shows, and graphic design for independent clients
  • Based in San Francisco, CA
Ongoing

Get in touch